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iLeads
Recapture by iLeadsFor mortgage lenders & brokers

Recapture more of the leads you already paid for.

We hold your lead book, keep each lead current as the market moves, and send the ready ones back, live warm transfer or file on demand, for your loan officers to call. It sits on top of the leads you already buy.

Your lead book

Everyone has a book of old leads. Almost nobody works it.

Past applicants. Stalled pre-approvals. Leads your LOs dialed and never reached. You paid for every one, and county records tell us where they go: funded, months later, at somebody else’s shop. Lending is won on efficiency. Recapture plugs the leak. We run the watching, the scoring, and the timing. You stay a lender, not a data shop.

Your BI department

The BI department every lender wants. Delivered.

The big shops have data teams watching their lead book around the clock. Everybody else runs on memory and callbacks. Recapture by iLeads is that department, outsourced.

Included
Property data licensing
Title, lien, valuation & MLS feeds
Included
Scoring & candidate models
Trained on funding outcomes
Included
Continuous monitoring
Rolling cadences, market-driven
Included
BI analysis & timing
Who is ready, and when
Ours or yours
Outreach
Warm transfers, or your call center

Our AI-driven engine reads your lead book the way a BI team would, then goes one further. It picks out the leads that look fundable on the property side, with the loan type each one fits. A CSR then qualifies the borrower and transfers them to your loan officer.
Running on Microsoft Azure, encrypted at rest and in transit.

Your lead book is leaking revenue. Recapture pulls it back.

Run it either way.

We always run the data side: the custody, the monitoring, the re-scoring.
Who makes the calls is up to you.

Surfaced · ready
J. Whitfield
Refi candidate · rate window open · equity favorable
Warm transfer, liveWe call
Incoming · warm transfer
J. Whitfield · ready to talk
Candidate: refi · rate window open, equity favorableIn your book since: Aug 2023 · qualified on the line
Accept transfer
Our outreach team works the borrower and hands your LO a live call.
File on demandYou call
GET/recapture/ready?since=08:30
{
"record": "whitfield_j",
"status": "ready",
"candidate_type": "refi",
"signals": ["rate_window", "equity_band"],
"delivered_to": "your_dialer_queue"
}
The same record lands in your team’s queue. Your compliance team decides what gets dialed.

The market moves daily. A one-time data pull doesn’t.

Signals hit your lead book all week long. We watch every one, so a ready borrower surfaces while the timing still matters. Typical cadences:

Rates & bpsAs rates move

Rate and basis-point movement that puts a borrower back in the money.

Title & liensAs often as weekly

New liens and title changes against the property.

MLS activityOn our regular schedule

Listing and sale signals on the home.

Valuation & LTVAs often as monthly

Value, equity, and loan-to-value as the market moves.

Distress signalsAs often as weekly

Foreclosure filings, NODs, and eroding equity against records in your book, so your team sees trouble as early as opportunity.

All of that watching lands on your team as something simple: leads from your own book that look fundable now, on top of the leads you already buy.

Cadences are typical and capability-level, not a flat SLA on any one account.

Your lead book stays yours.

We hold it in segregated custody with bank-grade security, and we never resell it. That last part is the one lenders ask about: your borrowers never turn into someone else’s leads.

Segregated custody

Held apart, as a matter of practice.

Bank-grade security

Encrypted at rest and in transit.

Never resold

Your borrowers never become someone else’s leads.

Case study · a national lender
6–10%
Additional loan volume

They bought good leads. Then they let the opportunities slip.

A national lender that has trusted iLeads with its lead book for over a decade wasn’t working that book effectively. With Recapture, the book went into custody, the engine watched it, and ready borrowers came back to the lender’s own team. The recovered volume came from leads it had already paid for.

Results from one managed engagement, verified against funded loans. Individual results depend on the book.

The Real Time Myth white paper cover
From the research library

The Real Time Myth

A county-records benchmark of real-time leads against aged records, and what it means for the lead book you already own.

U.S. properties · nationwide coverage

The engine behind Recapture.

One engine powers the whole family: lien, title, and property records on 150M+ U.S. properties. GateKeeper scores new leads the moment they arrive. Revive delivers verified opportunities. And Recapture points the same records at the lead book you already own, and keeps reading them until a borrower is ready.

Since 2015
scoring leads at national scale
Hundreds of millions
of leads through the engine

Questions you should ask.

What’s the difference between buying mortgage leads and Recapture by iLeads?

Revive sells you leads we’ve vetted. Recapture by iLeads works the lead book you already own, on top of what you buy. Leads you bought from us are already in our system and keep updating, so there’s nothing to send. Leads from other sellers, you send the file and we load it. The ones that look fundable come back to your team.

What happens to my lead data when I hand it to you?

Your book stays yours. We hold it in segregated custody with bank-grade security, and we never resell it.

Who makes the calls — you or my own team?

Either works. Our outreach team can work the surfaced borrowers and warm-transfer them live to your loan officers, or we hand them to your own call center and your team runs the outreach.

Who is Recapture by iLeads for?

Mortgage originators, lenders and brokers alike, with a book of leads they already paid for and stopped working. We keep it current and send back the ones that look fundable; a CSR qualifies the borrower and transfers them to their loan officer.

What does Recapture by iLeads cost?

It depends on the size of your book. Tell us what’s in it, and we’ll show you what we find on a sample before you commit to anything.

How do you know when a lead in my book is ready for a new loan?

Signals. Rate movement on their loan, new liens, listing activity, equity shifts. When enough of them line up on one record, that borrower surfaces.

You bought good leads. Don’t let the opportunities slip.

Recapture by iLeads sits on top of the leads you already buy. Tell us what’s in your lead book, and we’ll show you what a sample turns up before you commit.