Case Study: When an 8% Funding Rate on Mortgage Leads is Not a Surprise

Mortgage Leads Client Requirement: A non-bank mortgage lender approached iLeads.com to purchase a list of 8,000 mortgage leads. We provided the lender with the list of mortgage leads and they had their sales team work on it. The lender’s sales team closed one loan from the list of 8,000, so the lender reached out to […]
Why Wouldn’t You Verify Your Mortgage Leads?

The Challenges of Internet Mortgage Leads If you are a mortgage lender and you purchase internet mortgage leads, you know that not every lead turns into a loan. we process over 2 million mortgage leads per month and we see that about 25% of the leads are NOT homeowners and that another 14% have negative equity, […]
Case Study: The Actual Value of a Mortgage Lead List and How This Data Improved Sales

Client Requirement: Actual Value of a Mortgage Lead The head of marketing at a mortgage lender had complaints from his loan officers on the quality of the leads he was providing, so he asked iLeads.com to review a recent mortgage lead list to better understand the quality of the leads and the total opportunity. The […]
Case Study: Mine Lead Lists for Current Opportunities

Client Requirement: for Current Opportunities A large mortgage lender was spending $125,000 on internet leads per month and had $2,000,000 worth of leads in stock. He wanted to mine the existing leads for the ones that could fund and find a way to make his loan officers more efficient at closing loans to make his […]
2 Million Leads Analyzed Per Month
iLeads.com: A Trusted Platform for Mortgage Lead Analytics Over 2 million mortgage loans leads are analyzed monthly by iLeads.com. Three of the largest mortgage lenders in the U.S. use iLeads.com for insight on every lead and three of the largest lead aggregators use iLeads.com to analyze their marketing spend. The iLeads.com LeadXL suite of products […]
Case Study: Valid Leads For mortgage lender
Client Requirement for Valid Leads A mortgage lender purchased 2 marketing lead lists from different vendors that were advertised as containing VA loans. Each list contained 5,000 leads and the total cost for both lists was roughly $20,000. The mortgage lender wanted data on how many of the leads he purchased were valid. iLeads.com Solution […]
Lenders Close More Loans Using Analytics on Leads

Lenders Close More Loans Using Analytics on Leads The mortgage industry is changing. As rates rise, the market is becoming much more competitive and origination rates are dropping. Increased competition will cause some lenders to go out of business, while others will increase loan funding and capture more market share. The lenders that thrive will […]
Content Marketing Tips for Small Businesses

Do Thorough Research Before Creating Content When it comes to marketing, small businesses may face obstacles because of lower revenue and investment funds. This calls for more effective marketing strategies at lower costs which would enable small businesses to grow and have a better reach among the audiences. One of the important marketing strategies is […]
Tips to Get Your Brand Noticed

Best Tips to Get Your Brand Noticed Making in-person contact with consumers in order to get your brand noticed can be difficult and expensive. Yes, participating in trade shows or being present on billboards can drive sales. However, this medium has a limited reach and presents immense expenditure and management issues. A more effective way […]
Mobile Marketing Trends to Take Advantage Of

The Power of Mobile Marketing It is estimated that at least 6 billion people have access to mobile phones. This is quite a big percentage of mobile users, and businesses are taking advantage of the convenience of mobile phones to change the realm of marketing and advertising. Technology has bred a new generation of individuals […]