Real Estate Big Data Trends

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Every year, IT industry experts provide a forecast for the year ahead. Something similar happened this year too, but the predictions had something unique about them. Each emerging tech trend insisted that big data will prevail and flourish across businesses of all types and sizes. This includes the real estate niche that seems very enthusiastic […]

Using Facebook as a Marketing Tool

Facebook has more than 1 billion active users. This is a market that businesses are discovering and definitely should not be ignored. Yet most businesses- including real estate businesses- do not understand how to use Facebook to benefit their company. Part of the problem is there is a lot of industry noise that provides conflicting […]

Attention Real Estate Agents! Are You Prepared?

The housing sector is witnessing very positive signs of recovery. Renewed customer interest is catalyzing more mortgaging, refinancing, and house buying queries. However, this doesn’t mean that every business unit is flourishing. Are you really prepared to survive and thrive in the current marketplace? What are we talking about? Do you have a unique product? […]

How Big Data Creates Value for Businesses and Consumers

It would be wrong to state that big data creates value for businesses only. Yes, this is the common perception, but customers have nearly as much to benefit from a data driven marketplace as real estate businesses. Understand this with an Example An example that beautifully mirrors the benefits of big data adoption across the […]

How to Improve Your Chances of Getting a Refinance

Now that interest rates are at their historical lows, many homeowners are exploring the possibility of getting a refinance. By refinancing your existing mortgage, you can enjoy today’s low interest rates. It is true that current mortgage rates are pretty low; still getting a refinance is tougher than you think. Thanks to the refinance boom, […]

Social Media Strategies to Increase ROI

Measuring the return on investment for social media marketing efforts can be quite a challenge. This is especially true for companies accustomed to traditional advertising models. With the number of consumers using the web as their primary mode for purchase increasing every day, businesses cannot afford to overlook social media marketing. This involves exploring, discovering, […]

Find Out the Value of Your Home Using Comparable Sales

Finding the perfect price for your house is not easy. However, you can use comparable sales in your neighborhood to get a rough idea about the value of your home. Generally speaking, two homes that are on similar streets in the same neighborhood are comparable. Don’t forget that the value of a property tends to […]

Easy Refinancing Steps | You should follow them

Refinancing can seem like a daunting process, especially if you’re not sure you sure do it in the first place! Under the right conditions, refinancing your home mortgage can be a great financial move depending on your goals. Not only can you get a lower interest rate, you can switch from a 30-year mortgage to […]

Tips for Selling Your Home During the Winter

House hunting doesn’t look very appealing during the cold winter months. This doesn’t necessarily mean that you can’t sell your home during winter. Here are 9 ways to prepare your home for potential buyers during the cold winter months. 1. Light a fire Got a fireplace? Welcome your visitors by lighting a fire. It doesn’t […]

10 Mistakes That Invite Burglars | You should avoid these

Very often homeowners unwittingly invite burglars into their homes. In this article, your neighborhood burglars will tell you how you made their job easier. 1. If it wasn’t for the ladder… If it wasn’t for the ladder I discovered in your backyard, I wouldn’t have managed to enter your home. You made my job even […]