Marketing Ideas for Real Estate Agents

For any business to experience success, marketing of goods or services plays an essential role. Marketing will help a business to be identified by prospective clients. Effective marketing often results in increased sales. Real estate agents have to come up with excellent ways of marketing their real estate products that will ensure least amount of […]

Hot Real Estate Trends | You Should Follow To Become Successfull

Like any other global market, real estate is a market that has experienced many ups and downs in the last decade. From the 2008 downfall to 2015’s booming prices, no one can predict with 100% accuracy what 2016 will be like. However, like in any other market, real estate specialists from all major markets around […]

Setting Up a Productive and Organized Home Office

Setting up a highly productive, efficient, reliable and perfectly organized home office requires more than just finding a room within your home, throwing in some furniture here and there and locking yourself in to work. It requires articulate planning, design and various personal and office specifications that will ensure that productivity levels are always on […]

Don’t Make These B2B Marketing Mistakes

When it comes to B2B marketing, your aim is to build brand awareness, educate prospects about new ideas and then nature them through your sales funnel. However, there are mistakes that you can make that might prevent you from achieving this goal. Ensure you don’t make these B2B marketing mistakes as a business owner. Most […]

Tips for Effective Performance Evaluations

Generally, many employees dread getting an evaluation/review, and many employers hate giving them as well. Evaluations help to address any concerns and problems before they arise; however, many managers have no training on how to carry them out. Giving employee evaluations can also help to create strong relationships between you and your employees. Below are […]

5 Ways to Increase Your Team’s Motivation

Successful small businesses and big companies have one thing in common (among many): their teams are motivated and productive. But what happens when people get unmotivated? Simply put, your business ultimately suffers. Now that summer is here, it’s a lot easier for your employees to lose focus. Daydreaming at desks and feeling sluggishly uncreative is […]

Millennials and Their Buying Power

The millennial generation is one of the most unique age demographics when it comes to buying and selling a home. Unlike previous generations, many people in this generation do not feel like a home is a rite of passage to adulthood and others have student loan debt but a hefty down payment. There are a […]

10 Ways for Small Businesses to Generate Leads

Anyone running a small insurance or real estate business is most certainly looking for ways to generate leads. There are more old-fashioned approaches such as newspaper advertisements, and then there are newer tactics such as social media. To get the best results and generate as many leads as possible, it is best not to overlook […]

How to Turn Millennial Renters into Homebuyers

Real estate professionals have the responsibility of educating the millennials on the pros of home ownership. This applies to local agents, realtors and national brokerages. This is the right time to start showing millennials the benefits of owning real estate. This will help to set the American economy back on track and reactivate the American […]

How to Get the Most out of Your Direct Mail Marketing Campaign: 3 Essential Tips

If you run a lending or insurance business then you’ve probably thought about dozens of marketing methods and techniques, and perhaps you have even implemented a few. Without a specialist’s experience, marketing can be a hit and miss—sometimes you “get it”, but other times you don’t. Direct mail marketing is one particular marketing method that […]