NEWPORT BEACH, California (February 21, 2017) – iLeads.com of Newport Beach, California, today announced that Wyndham Capital Mortgage, Inc. is utilizing their lead analytic products to help them stay competitive in an increasingly difficult market.
Wyndham Capital Mortgage Inc., is a nationally renowned mortgage bank that was founded in Charlotte, North Carolina in 2001 and has funded over 30,000 loans worth billions of dollars in loan volume.
Wyndham Capital Mortgage is known for embracing technology to make them smarter, so when they had a question about the effectiveness of their internet leads, they approached iLeads.com to help them evaluate their marketing spend and to identify ways to increase their close rate.
iLeads.com proposed two of their lead analytic products to solve Wyndham Capital’s business needs, LeadXL Gatekeeper and LeadXL Performance. LeadXL GateKeeper is designed to validate and enhance lead lists and LeadXL Performance is designed to show which loans funded and by whom to provide a more complete view of the market.
“LeadXL Performance is amazing. I can see missed loan opportunities at the loan officer level and I can present this info to our sales managers to help improve the training that we provide to our loan officers,’’ said Trip Jendron, vice president of marketing at Wyndham Capital Mortgage, Inc. “iLeads.com created a custom solution for us that we could not get from any other partner and provides ongoing support to help us with our business needs.”
iLeads.com developed their LeadXL lead analytic products to help lenders and real estate organizations to solve their most pressing business challenges. LeadXL has a massive, proprietary database that contains residential property and ownership data on 99.8% of US households. Over 1.5 million mortgage loan leads run through the LeadXL data platform on a monthly basis (nearly 90% of the Internet mortgage lead volume). This gives LeadXL a greater knowledge of who is funding, what is funding, and how many leads are funding than any other source.
“With this unique data set, iLeads.com can provide fact-based and actionable insights to help our clients be smarter and more efficient with their customer acquisition strategies,” said Drew Warmington, managing partner at iLeads.com. “It’s very satisfying to help our clients succeed with our data and analytics.”
About iLeads.com (www.ileads.com)
Since 1996, iLeads.com has innovated new and exciting customer acquisition products for real estate, lending, and the insurance industry. At the heart of our company is our massive proprietary database that is updated weekly and contains residential property and ownership data on 99.8% of the households in the United States. We use data to solve our customer’s problem and are expert at providing smart personalized customer acquisition solutions for our clients ranging from providing high quality leads to providing sophisticated data and analytic tools and consulting.
About Wyndham Capital Mortgage, Inc. (www.wyndhamcapital.com)
Wyndham Capital Mortgage Inc., is a nationally renowned mortgage bank that was founded in Charlotte, North Carolina in 2001 and has funded over 30,000 loans worth billions of dollars in loan volume. Wyndham Capital is a lean, technologically advanced and agile organization that prides itself on creating a one-of-a-kind customer experience that earns clients for life.
