A new federal law takes effect on March 1. It restricts the sale and use of credit-based trigger leads to protect consumer privacy.
For years, these leads fueled call centers and loan teams. They were fast, cheap, and effective. But after March 1, that tap runs dry.
This isn’t a minor shift—it’s a reset. The way you source leads is about to change permanently.
The Homebuyers Privacy Protection Act limits how lenders and marketers can access and use consumer credit data.
After March 1, you’ll no longer be able to purchase credit-based trigger leads unless you already have a pre-existing relationship or explicit consent.
That means fewer leads. Higher costs. More competition.
Revive turns your existing database into a compliant, high-performing lead source.
It analyzes every past client and old lead, using hundreds of life-event and intent signals to find who’s most likely to buy, sell, or refinance in the next 90 days.
You already have the data—Revive brings it back to life.
When you need new opportunities, iLeads delivers.
We generate fresh, internet-sourced leads that are fully opt-in and matched with verified collateral data.
Every lead meets compliance standards—no credit triggers, no risk, no surprises.
While others relied on trigger leads, we built sustainable systems designed to thrive without them.
Our technology stack and data partnerships were created for the privacy-first era.
That’s why lenders, call centers, and marketers trust iLeads to keep their pipelines predictable and profitable.
“If your business is built on trigger leads, I need to talk to you. The March 1 deadline isn’t just a concern—it’s a direct threat to your pipeline.
The good news? You don’t have to wait for your leads to disappear. We’ve already built the solution. Watch the video and learn how Revive keeps your pipeline full, compliant, and thriving.”
– Regional Lender
– Mortgage Call Center Director
The trigger-lead era ends March 1. Don’t wait until your pipeline runs dry. Move now, before the market shifts.