iLeads.com Introduces Life Insurance Plus Leads

Wednesday, September 12th, 2007 – Newport Beach, CA.

iLeads.com®, a leading provider of internet-generated consumer leads for the insurance and mortgage industries, has introduced a new form of life insurance leads designed to allow agents to offer mortgage protection as an immediate up-sell opportunity.

Life Plus Leads start as real-time insurance leads collected from one of more than 185 websites owned and operated by iLeads.com. Once the lead is submitted by a consumer, iLeads.com, through its association with First American Financial Corporation, scans for matching mortgage information collected on over 190 million homes then appends the relevant data, allowing the insurance agent to quote both life insurance and mortgage protection insurance, an increasingly popular form of insurance for homeowners. “By combining the consumer intent behind an internet lead with real-time appended mortgage information, iLeads.com is able to deliver a product that gives insurance agents two ways to close the deal,” says Drew Warmington, CEO and managing partner of iLeads.com. “This not only puts them ahead of the competition but allows them to better meet their customers’ needs.”

In today’s changing market, with increasing mortgage payments and limited refinance options, fewer homeowners are in position to pay off their homes, putting them at risk of passing a large debt on to their loved ones in the event of their death. “A homeowner’s largest asset and liability is generally their home,” says Warmington. “With a better understanding of a homeowner’s financial liabilities, the insurance agent can provide the products and services homeowners need to ensure there is no disruption for their family when they pass away.”

About iLeads.com®
iLeads.com has been the leading innovator of online financial lead-generation since 1996. Through its network of 185 websites, iLeads.com has attracted, validated, and qualified more than five million leads for the mortgage and insurance industries. Thousands of industry professionals count on iLeads.com to deliver a steady stream of convertible leads every month. Since 2000, iLeads.com has been a partner of The First American Financial Corporation (NYSE: FAF). More information about iLeads.com can be found at www.ileads.com.

Media Inquiries
Media Contact: Drew Warmington
Title: CEO and Managing Partner
Phone: 1-877-245-3237 ext. 113
Email: dwarmingtoni@ileads.com

iLeads.com® to Offer Adjustable Rate Mortgage Leads Enhanced by First American...

Monday, July 16th, 2007 – Newport Beach, CA.

iLeads.com®, the nation’s leading provider of internet-generated consumer leads for the insurance and mortgage industries, has teamed up with The First American Financial Corporation (NYSE: FAF), America’s largest provider of business information, to help mortgage brokers identify, contact, and provide solutions to the six million consumers whose Adjustable Rate Mortgages are due to recast to higher rates in the coming year. The new service, ARMSource.com, offers enhanced, verified ARM leads up to 120 days before the loans are scheduled to recast.

“With First American’s support, we are able to provide accurate title, property, and loan data plus validated phone numbers that are Do Not Call-compliant,” explains Drew Warmington, CEO and managing partner of iLeads.com. “The mortgage broker will have everything needed to prepare a quote before contacting the consumer.”

With an ARMSource lead in hand, a mortgage broker can tell exactly when the ARM is scheduled to recast, the original rate of each ARM loan, the amount of the scheduled rate increase, and the impact to the homeowner in dollars. ARMSource delivers the leads once a month in a variety of easy-to-use formats, including HTML, CSV, and SYLK. The broker also has access to an ARMSource marketing kit that includes sales letters, envelopes, and postcards pre-merged with First American data.

“Unable to afford the higher payments and unable to sell their homes in today’s real estate market, ARM consumers face a ‘refi or die’ situation,” says Warmington. “if they can’t refinance at a reasonable rate, they will lose their homes. They need help, and they need it now. We help mortgage brokers identify them before it is too late.”

About iLeads.com®
iLeads.com has been the leading innovator of online financial lead-generation since 1996. Through its network of websites, iLeads.com has attracted, validated, and qualified more than five million leads for the mortgage and insurance industries. Thousands of industry professionals count on iLeads.com to deliver a steady stream of convertible leads every month. Since 2000, iLeads.com has been a partner of The First American Financial Corporation (NYSE: FAF). More information about iLeads.com can be found at www.ileads.com.

About First American
The First American Corporation (NYSE: FAF), a FORTUNE 500 company that traces its history to 1889, is America’s largest provider of business information. First American combines advanced analytics with its vast data resources to supply businesses and consumers with valuable information products to support the major economic events of people’s lives, such as getting a job, renting an apartment, buying a car or house, securing a mortgage and opening or buying a business. The First American Family of Companies, many of which command leading market share positions in their respective industries, operate within five primary business segments, including: Title Insurance and Services, Specialty Insurance, Mortgage Information, Property Information and First Advantage. With revenues of $8.5 billion in 2006, First American has approximately 2,100 offices throughout the United States and abroad. More information about the company and an archive of its press releases can be found at www.firstam.com

Media Inquiries
Media Contact: Drew Warmington
Title: CEO and Managing Partner
Phone: 1-877-245-3237 ext. 113
Email: dwarmingtoni@ileads.com

iLeads.com Partners with The First American Financial Corporation To Enhance Insurance...

Friday, July 13th, 2007 – Newport Beach, CA.

iLeads.com® the nation’s leading provider of internet-generated consumer leads for the insurance and mortgage industries, and The First American Financial Corporation (NYSE: FAF), America’s largest provider of business information, have teamed up to provide real-time insurance leads enhanced with exclusive homeowner’s data, allowing for the calculation of the consumer’s underinsurance amounts prior to the sales call.

“By appending First American homeowner’s data to our leads, we are able to give our clients leads that convert at a higher rate,” explains Drew Warmington, president and CEO of iLeads.com. “With this new product, insurance professionals will know if a customer is underinsured in advance of the call. This allows the agent to have a quote prepared before contacting the consumer.”

To help the insurance professional better connect with the consumer, iLeads.com sends out an email to the consumer with the amount they are underinsured. The email also reminds the consumer that an insurance professional will be calling. “We are leveraging First American data to pre-sell the consumer, improving conversion rates for our clients and increasing their satisfaction with our services,” says Warmington. “Client satisfaction is the lifeblood of our business.”

iLeads.com generates its leads from a network of websites, such as homeownerswiz.com, visited by consumers who are using the Internet to find solutions to their financial needs. “Consumers come to our sites through the search engines, not through banner ads or gimmicks,” explains Warmington. “They pre-qualify themselves three ways: first, by initiating the search; second, by browsing our websites for information; and third, by completing an online form requesting a phone call and quote.” Before offering the lead to its clients, iLeads.com verifies the accuracy of the information and enhances it with data from First American. The company generates leads for homeowners insurance, life insurance, auto insurance, health insurance, long term care insurance and several mortgage products.

About iLeads.com®
iLeads.com has been the leading innovator of online financial lead-generation since 1996. Through its network of 185 web sites, iLeads.com has attracted, validated, and qualified more than five million leads for the mortgage and insurance industries. Thousands of industry professionals count on iLeads.com to deliver a steady stream of convertible leads every month. Since 2000, iLeads.com has been a partner of The First American Financial Corporation (NYSE: FAF). More information about iLeads.com can be found at www.ileads.com.

About First American
The First American Corporation (NYSE: FAF), a FORTUNE 500 company that traces its history to 1889, is America’s largest provider of business information. First American combines advanced analytics with its vast data resources to supply businesses and consumers with valuable information products to support the major economic events of people’s lives, such as getting a job, renting an apartment, buying a car or house, securing a mortgage and opening or buying a business. The First American Family of Companies, many of which command leading market share positions in their respective industries, operate within five primary business segments, including: Title Insurance and Services, Specialty Insurance, Mortgage Information, Property Information and First Advantage. With revenues of $8.5 billion in 2006, First American has approximately 2,100 offices throughout the United States and abroad. More information about the company and an archive of its press releases can be found at www.firstam.com.

Media Inquiries
Media Contact: Drew Warmington
Title: Managing Partner
Phone: 1-877-245-3237 ext. 113
Email: dwarmingtoni@ileads.com

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iLeads.com Launches Leads Direct Network

Monday, February 24, 2003 — Newport Beach, CA

iLeads.com announces the launch of a new leads website network and system

Jason Cagle, Chief Operating Officer of iLeads.com, announced today the launch of Leads Direct Network. The internet-only lead generation company gives agents the option to “cherry pick” their own leads, resulting in customized internet leads.

“The Leads Direct Network offer internet leads that are high-quality and priced 30% to 80% lower than retail” said Mr. Cagle. “Best of all, agents can browse and cherry pick from a database of leads 24 hours a day, seven days a week.”

iLeads.com also boasts their unique no-minimum and no-contract obligations, as well as the ability for consumers to search for leads that meet their particular filters and view them prior to purchasing.

Drew Warmington, part of the founding team of iLeads.com, said, “We are excited for our customers to be able to purchase real time high quality Mortgage Leads at deeply discounted prices. We have devised the “cherry pick” mortgage leads system, and since then, we’ve helped tens of thousands of our agents find success with internet leads.”

About iLeads.com

Since 1996 iLeads.com has been an innovator of online insurance lead-generation. Serving well over 44,000 clients since inception, iLeads.com continues to deliver a steady stream of convertible leads every month to our clients. Through its partnership with CoreLogic (www.corelogic.com), iLeads.com has been a leader in using data to enhance, analyze, score and verify the accuracy of the data contained within internet insurance leads.

Media Inquiries
Media Contact: Drew Warmington
Title: CEO and Managing Partner
Phone: 1-877-245-3237 ext. 113
Email: dwarmingtoni@ileads.com

iLeads.com ® Develops Agent Technology to Bridge Communication Gap

Wednesday, June 19, 2002 – Newport Beach, CA.

California-based iLeads.com ® has developed new technology to enable agents to better bridge the initial communication gap with consumers.

The iLeads.com ® “Lighting Response System” automatically sends consumers an e-mail confirmation from the agent who is to receive the lead. This message prepares the consumer and lets them know exactly who will be following up on their online inquiry. The program, offered exclusively by iLeads.com ® at no charge to clients, allows agents to personalize their message by inserting a photo, company logo, description of their services and contact information within the body of the confirmation e-mail to consumers.

“We designed this new technology to personalize the sales process and help agents quickly act to make contact conversion easier.”

About iLeads.com®
iLeads.com has been the leading innovator of online financial lead-generation since 1996. Through its network of 185 web sites, iLeads.com has attracted, validated, and qualified more than five million leads for the mortgage and insurance industries. Thousands of industry professionals count on iLeads.com to deliver a steady stream of convertible leads every month. Since 2000, iLeads.com has been a partner of The First American Financial Corporation (NYSE: FAF). More information about iLeads.com can be found at www.ileads.com.

About First American
The First American Corporation (NYSE: FAF), a FORTUNE 500 company that traces its history to 1889, is America’s largest provider of business information. First American combines advanced analytics with its vast data resources to supply businesses and consumers with valuable information products to support the major economic events of people’s lives, such as getting a job, renting an apartment, buying a car or house, securing a mortgage and opening or buying a business. The First American Family of Companies, many of which command leading market share positions in their respective industries, operate within five primary business segments, including: Title Insurance and Services, Specialty Insurance, Mortgage Information, Property Information and First Advantage. With revenues of $8.5 billion in 2006, First American has approximately 2,100 offices throughout the United States and abroad. More information about the company and an archive of its press releases can be found at www.firstam.com.

Media Inquiries
Media Contact: Drew Warmington
Title: Managing Partner
Phone: 1-877-245-3237 ext. 113
Email: dwarmingtoni@ileads.com

Lead Exchange Finds Market Niche Trading Sales Leads Online

Wednesday, December 12, 2001 – Newport Beach, CA.

The phenomenal growth of insurance and home mortgage Web sites has yielded an unusual after market niche, and LeadExchange is defining this new industry by allowing brokers and agents to buy, trade and sell sales leads online.

LeadExchange is a spin-off of iLeads.com, an Internet lead-generation company that has used and tested the LeadExchange concept during its six years in business. iLeads.com is a privately-held startup based in Southern California (Orange County).

Because of market fluctuations, legal limitations, and capacity restraints, there are often surplus sales leads gathered from the online marketing programs of financial services companies. Since the Internet is a world-wide medium, companies often receive thousands of inquiries from customers outside their geographic service area or product line.

LeadExchange offers a simple, electronic platform to moderate the allocation of these leads to qualifying companies that can fulfill the sales. Currently, the system supports trading and sales of home mortgage and life, health, disability, long term care, annuities, auto, and homeowners insurance leads, and the system is being expanded to support additional products and industries.

“Customers are happy because they are being serviced,” said Drew Warmington, CEO of iLeads.com. “They want information about products, and this way they are contacted within a short period of time without having to shop around.” Participating companies find that they are able to gain both in sales efficiencies and in achieving customer satisfaction.”

Here’s how it works: vendors of leads set a market price for these “spare leads”, and LeadExchange processes the leads for the vendor and offers them for sale in large blocks sorted by product type and geographic area. Interested buyers may purchase blocks online, to supplement marketing efforts or to fill downtime in sales periods. So far the response has been tremendous. “We don’t see leads going to waste,” said Warmington. “For every interested customer, there’s an interested provider.” Auctions are held daily, in real-time (as leads are posted after processing, they are automatically available for purchase). Purchased leads are delivered immediately via electronic file. LeadExchange keeps accounting for all activities, and reconciles each account on a monthly basis.

About iLeads.com
iLeads.com has been the leading innovator of online financial lead-generation since 1996. Through its network of 185 web sites, iLeads.com has attracted, validated, and qualified more than five million leads for the mortgage and insurance industries. Thousands of industry professionals count on iLeads.com to deliver a steady stream of convertible leads every month. Since 2000, iLeads.com has been a partner of The First American Financial Corporation (NYSE: FAF). More information about iLeads.com can be found at www.ileads.com.

About First American
The First American Corporation (NYSE: FAF), a FORTUNE 500 company that traces its history to 1889, is America’s largest provider of business information. First American combines advanced analytics with its vast data resources to supply businesses and consumers with valuable information products to support the major economic events of people’s lives, such as getting a job, renting an apartment, buying a car or house, securing a mortgage and opening or buying a business. The First American Family of Companies, many of which command leading market share positions in their respective industries, operate within five primary business segments, including: Title Insurance and Services, Specialty Insurance, Mortgage Information, Property Information and First Advantage. With revenues of $8.5 billion in 2006, First American has approximately 2,100 offices throughout the United States and abroad. More information about the company and an archive of its press releases can be found at www.firstam.com.

Media Inquiries
Media Contact: Drew Warmington
Title: Managing Partner
Phone: 1-877-245-3237 ext. 113
Email: dwarmingtoni@ileads.com

Robert Gregory Joins the iLeads Team as Vice President of Sales

Monday, March 26, 2001 — Newport Beach, CA

Drew Warmington announces today that Robert Gregory will join the iLeads team as VP of Sales

iLeads, an Internet-only leads generation provider for life insurance and mortgages, today announced that Robert Gregory will join the team as Vice President of Sales. Mr. Gregory will assume responsibility for iLeads.com’s sales team and will have the task of ensuring the company’s continued growth and success.

Mr. Gregory brings over a decade of experience in Lead Generation and Internet Marketing. He also has an extensive background in management and online consumer experience.

Drew Warmington said “We are very excited to bring Mr. Gregory on board with the iLeads team. I am certain that he will be an asset to the company and will contribute greatly to iLeads’ continued success in the insurance and mortgage verticals.”

“We have seen iLeads grow from a startup to an online business that performs above goals. Mr. Gregory will no doubt help to position the company for bigger and better opportunities down the road” finished Mr. Warmington.

About iLeads.com

Since 1996 iLeads.com has been an innovator of online insurance lead-generation. Serving well over 44,000 clients since inception, iLeads.com continues to deliver a steady stream of convertible leads every month to our clients. Through its partnership with CoreLogic (www.corelogic.com), iLeads.com has been a leader in using data to enhance, analyze, score and verify the accuracy of the data contained within internet insurance leads.

Media Inquiries
Media Contact: Drew Warmington
Title: CEO and Managing Partner
Phone: 1-877-245-3237 ext. 113
Email: dwarmingtoni@ileads.com

iLeads.com is Acquired by First American Corporation

Monday, March 26, 2001 — Newport Beach, CA

iLeads Announces Acquirement by the First American Cooperation family of companies.

iLeads, an Internet-only lead generation company, today announced that it has been acquired by the First American Cooperation. The acquisition increases First American’s market share.

First American Title Insurance Company, the largest subsidiary of The First American Corporation, traces its history to 1889. One of the largest title insurers in the nation, the company offers title services through more than 900 offices and an extensive network of agents throughout the United States and abroad. The company has its headquarters in Santa Ana, Calif.

About iLeads.com

Since 1996 iLeads.com has been an innovator of online insurance lead-generation. Serving well over 44,000 clients since inception, iLeads.com continues to deliver a steady stream of convertible leads every month to our clients. Through its partnership with CoreLogic (www.corelogic.com), iLeads.com has been a leader in using data to enhance, analyze, score and verify the accuracy of the data contained within internet insurance leads.

Media Inquiries
Media Contact: Drew Warmington
Title: CEO and Managing Partner
Phone: 1-877-245-3237 ext. 113
Email: dwarmingtoni@ileads.com

Wiz Websites Launched by iLeads.com to Complement Insurance and Mortgage Verticals

Wednesday, December 10, 1997 — Newport Beach, CA

iLeads.com announced today the launch of “Wiz” websites to increase online presence and generate more leads.

Drew Warmington, founder of iLeads.com, announces the company’s launch of the Wiz family of websites. The websites provide life insurance and mortgage refinance quotes from experts in the agent network.

“Our goal is to help consumers save money on their life insurance and mortgage. Our agent network carefully selects highly-rated term life companies that specialize in favorable rates for different risks,” said Mr. Warmington.

Mr. Warmington explained, “All the consumer has to do is fill out a short profile, and our network impartially shops in order to find the most competitive prices and home loans.”

At a time when the Internet is fast becoming one of the most competitive marketplaces, iLeads is raising the bar with their innovation and versatility. The company sees the Wiz websites as an effective way to reach more consumers in a wider audience.

About iLeads.com

Since 1996 iLeads.com has been an innovator of online insurance lead-generation. Serving well over 44,000 clients since inception, iLeads.com continues to deliver a steady stream of convertible leads every month to our clients. Through its partnership with CoreLogic (www.corelogic.com), iLeads.com has been a leader in using data to enhance, analyze, score and verify the accuracy of the data contained within internet insurance leads.

Media Inquiries
Media Contact: Drew Warmington
Title: CEO and Managing Partner
Phone: 1-877-245-3237 ext. 113
Email: dwarmingtoni@ileads.com