The credit crunch is hurting mortgage brokers nationwide. Fewer home buyers qualify for loans today than did six months ago. Loans are taking longer to fund. The sales of new homes dropped by 26.4 percent in 2007—the biggest decline on record. The average mortgage broker is seeing fewer clients and writing less business than at any time in their careers. Just when things are looking their bleakest, however, a breakthrough in the Internet lead development is helping some brokers to survive—even to thrive—in the credit crisis. Full Story

You can compile a list of Adjustable Rate Mortgage (ARM) information at your local county records office, so you may be asking yourself, “Why would I pay iLeads.com for an ARM lead?” While ARM data is recorded as public information, it often is poorly recorded, with limited contact and property information. Even when contact information is available, it often is several years old and frequently invalid. Worst of all, there is no way to tell if the phone numbers are on the national Do-Not-Call registry. Full Story

Internet leads are unlike any other sales leads: They originate from a different source; they are delivered faster; and they represent a different kind of consumer, one further along in the sales cycle. Approaching these leads with a traditional sales approach could cost you sales. Full story